Pitch Interactive and the Census 2020 Data Co-op, supported by the Google News Initiative, made a tool that lets you easily map population shifts since 2010. It’s called Census Mapper.

Built with journalists in mind, you can zoom in to the tract level and select any set of racial groups. The map updates. Once you’ve found what you’re looking for, you can embed the tool on a website. You can only embed the entire tool for now, as opposed to just the map of a specific geographic area and level, but it looks promising.

Tags: census, Google News Initiative, Pitch Interactive, population, race